MASTERING OMNICHANNEL MANAGEMENT IN SUPERMARKET CHAIN RETAILING: CHALLENGES, OPPORTUNITIES AND STRATEGIES. Üçüncü Sektör Sosyal Ekonomi Dergisi [Internet]. 2024 Sep. 25 [cited 2026 Jul. 12];59(3):1357-85. Available from: https://tisej.com/index.php/pub/article/view/1207