“THE IMPACT OF BRAND IMAGE ON BRAND TRUST AND LOYALTY FOR DIGITAL MEDIA PLATFORM: NETFLIX TURKEY APPLICATION (EXAMINATION OF THE DIFFERENCES OF BRAND ARCHITECTURE FEATURES)”. Third Sector Social Economic Review 56, no. 3 (September 25, 2021): 1628–1659. Accessed July 12, 2026. https://tisej.com/index.php/pub/article/view/685.